Amazon is cashing in on a wolf t-shirt that some reviewers, about 920 as of today, poetically write "You don't put this T-shirt on your torso, you put it on your soul".
It all started a kid named Brian Govern left a very tongue in cheek comment on for the t-shirt reading
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I turned around to see a slightly sweaty dream in sweatpants and flip-flops standing there. She told me she liked the wolves on my shirt, I told her I wanted to howl at her moon. She offered me a swig from her mountain dew, and I drove my scooter, with her shuffling along side out the door and into the rest of our lives. Thank you wolf shirt."
A few months later www.collegehumor.com got a hold of it. Although this has been building for a few weeks or so (in the viral community sometimes that means it might as well be last year) the t-shirt is EVERYWHERE and still gaining speed.
There are currently nine Facebook pages dedicated to the shirt, a YouTube parody, hundreds of Tweets, content all over Digg and Squidoo, coverage in the New York Times, Los Angeles Times and a recently aired segment on ABC World News. There were 250 internet news articles written about it in the last 48 hours alone.
This is such a success that Amazon is claiming to be selling more than 100 an hour.
Here is a picture from the 125 customer images connected to this item.
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MAGIC!
Sleepyhead (Wallpaper. Dio Remix Sample)
1 comment:
The internet has killed culture and replaced it with kitsch.
Now my wolf and eagle shirt collection is a cliche.
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