Monday, June 1, 2009

Google Wolf+ T-Shirt and Magic Happens.

The image catalog is enough to blow your mind into yesterday. However, a few weeks ago the whole world's mind was blown when those two words took on a whole new meaning.

Amazon is cashing in on a wolf t-shirt that some reviewers, about 920 as of today, poetically write "You don't put this T-shirt on your torso, you put it on your soul".

It all started a kid named Brian Govern left a very tongue in cheek comment on for the t-shirt reading
"I arrived at Wal-mart, mounted my courtesy-scooter (walking is such a drag!) sitting side saddle so that my wolves would show. While I was browsing tube socks, I could hear aroused asthmatic breathing behind me.

I turned around to see a slightly sweaty dream in sweatpants and flip-flops standing there. She told me she liked the wolves on my shirt, I told her I wanted to howl at her moon. She offered me a swig from her mountain dew, and I drove my scooter, with her shuffling along side out the door and into the rest of our lives. Thank you wolf shirt."

A few months later got a hold of it. Although this has been building for a few weeks or so (in the viral community sometimes that means it might as well be last year) the t-shirt is EVERYWHERE and still gaining speed.

There are currently nine Facebook pages dedicated to the shirt, a YouTube parody, hundreds of Tweets, content all over Digg and Squidoo, coverage in the New York Times, Los Angeles Times and a recently aired segment on ABC World News. There were 250 internet news articles written about it in the last 48 hours alone.

This is such a success that Amazon is claiming to be selling more than 100 an hour.

Here is a picture from the 125 customer images connected to this item.

The caption below this one reads "Shortly after this picture was taken, that car started."


Sleepyhead (Wallpaper. Dio Remix Sample)

1 comment:

Some Dude's Birthday said...

The internet has killed culture and replaced it with kitsch.

Now my wolf and eagle shirt collection is a cliche.

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